Stop boring your social media followers

Running a social media account for a business is hard. It’s difficult to get into the habit of putting the time in and even if you are posting on a regular basis it can be tough not to just churn out a stream of boring promotional messages. You can avoid this though.

(Un)Special Offers [video]

Special offers can be a great way to increase loyalty among your customers but you need to be careful. Poorly timed or ill-thought offers can actually do more harm than good. Here are a few ‘special’ offers that have failed to in their aim of getting me to buy more.